Advertising on TikTok: Is TikTok for Business Right for Me?

May 5, 2022

TikTok continues to grow in popularity at an astounding rate. Since the last time we posted a blog about TikTok for business (about a year ago), the number of active […]

Why (And How) to Track Google Analytics KPIs

April 12, 2022

We get it. Sometimes, looking at Google Analytics feels like looking at an entirely different language. The good news is that we are here to help you make sense of […]

How to Leverage Social Media Stories for Business Marketing

April 7, 2022

We get it. Right when you feel like you’ve gotten the hang of one social media feature or platform (we’re looking at you, TikTok), another one is rolled out. And […]

The Beginners Guide to GA4

April 7, 2022

We’re sure that by now you’ve heard that Google Analytics is changing to Google Analytics 4 (GA4). Does this news make you feel a bit uneasy? That’s okay! We know […]

The Making of an Uptick Graphic Design Team

April 5, 2022

Graphic design plays a huge part in everything we do here at Uptick—from eye-catching ads to stellar social media graphics. Uptick’s graphic designers do it all. Since this team has […]

Universal Analytics Is Going Away: What to Know

April 5, 2022

Another one bites the dust (but that’s just kind of the way it goes with Google). Google is sunsetting Universal Analytics in favor of Google Analytics 4 (GA4). The change […]

Reasons Why Your Website Isn’t Generating Leads That It Should Be

March 10, 2022

Maybe you have a pretty new website you paid a lot of money for and/or spent a lot of time on. Maybe you’ve updated your old site to a chic, […]

What Is All This I’m Hearing About Backlinking?

March 8, 2022

We’re all pretty familiar with links and linking (not to be confused with the iconic Zelda character) in online content—but what about backlinking? At this moment, you might be wondering, […]

The Need for Speed? Affirmative. How to Address Your Site Speed.

March 3, 2022

Most of us have come upon a site or page that just won’t load or loads super slow. What do you typically do when this happens? Wait patiently for the […]

Audio Is Booming. Here’s How Audio Advertising Is Poised to Grow Even More.