Content Marketing as Storytelling

June 13, 2019

Every business is a storyteller. As the leader of a business or organization, everything you publish about yourself involves characters, sets a tone, and establishes a problem/solution plot line. And, […]

Local SEO: Rank Beyond Location

June 11, 2019

If you run a local business with a physical location, local SEO strategy should be starred, highlighted, and underlined on your list of priorities. If you run a local business […]

Finding Balance in Content Marketing

June 6, 2019

Content marketing is such an important part of engaging your target audience while still appealing to the search engine powers that be. Keep reading to learn how to balance your […]

E-A-T: Ranking with Google

June 6, 2019

Here at Uptick, we like to say that Google’s product is trust. You’ll find that most people put a remarkable amount of trust into what they find in Google’s search […]

Digital Marketing Trends for 2019

June 4, 2019

Now that we’re almost halfway through the year, we have a solid understanding of what digital marketing trends are here to stay. It can be a lot to keep up […]

What Is ADA Compliance?

May 31, 2019

We all want our customers to feel taken care of. We want every interaction between our brand and our people to be a positive one, and creating an ADA-compliant website […]

4 Overhyped SEO Trends You Should Scrap

May 16, 2019

Search engine optimization is a loaded term, made up of a plethora of different actions you can take to help your website rank higher in organic search. With all the […]

Digital Marketing Trends You Can’t Ignore Anymore

May 9, 2019

The digital marketing scene is constantly shifting and changing. Read below for five trends in digital marketing that you’ll be glad you implemented in 2019. Smart Speakers and Voice […]

7 Characteristics That the Best Blogs Share

May 7, 2019

There’s nothing worse than pouring everything into a blog post that ends up performing poorly and, ultimately, fading into irrelevance. We all want to write meaningful content to share with […]

Don’t Make These Blogging Mistakes!

May 2, 2019

Today, more than ever, people want to trust who they’re doing business with—and who they’re doing business with should be a person, not a faceless company. A blog is […]

Your SEO Snack: The Latest Updates in Organic Search