The Making of an Uptick Marketing Consultant

If you’ve ever met one of our Marketing Consultants, then you know that they’re a pretty great group of people. Not only are they fun to hang out with, but they’re also experts who can help you grow your business. Read on to learn more about what makes our Marketing Consultants tick.

What Does Success Look Like?

Our Marketing Consultants are an outgoing bunch, so it’s no surprise that they thrive working in a fast-paced, busy environment. Between meeting with clients about goals and working with the production team to create successful campaigns, there’s never a dull moment in the “Deal Den.” (That’s what they call it anyway.)
“The best part about Uptick is that every day feels different… It’s really rewarding to work with local businesses and find a way to help them see growth” Jack
Our Marketing Consultants couldn’t be happier when our clients are successful. For Matt, he knows that he’s been successful when he hears stories from his clients about how they’ve grown. Growth can look like a lot of things. It can be buying the suite next door and knocking out walls to take care of all your clients. It can look like moving your corporate team to a new location because your production team needs the current space just to keep up with demand. Matt’s favorite sign of growth? When our clients have to hire new employees to keep up with business. 
“Growth in local business means growth in the local economy. When a local business has to hire three new people, that means three families are being supported because of our efforts. That’s a great feeling.” —Matt

What Challenges Do You Have?

A big part of a Marketing Consultant’s day revolves around communication. Answering emails, jumping into meetings with clients, chatting with the production team on how to make the client’s goals a reality. With that, there come challenges. Ultimately, Uptick’s Marketing Consultants listen to the client, help them define their goals, and then put that plan into action. While that might sound easy, there’s a lot of behind-the-scenes work. The Marketing Consultant has to set expectations with the client, help the production team understand what the goal is, and then make sure everything comes together seamlessly. 
On the flip side, challenges can be one of the most interesting parts of the job! Uptick’s Marketing Consultants will be the first ones to see when a campaign isn’t going well. So the next step is to figure out what needs to be done to turn it around. It’s not always easy to figure out why the campaign isn’t working, but that’s when the entire team of Marketing Consultants can brainstorm ways to change the campaign in a way that’ll help the client grow and make money.

What Makes Uptick Different?

There are a lot of things that make Uptick different. One of the best ones? Trust. We always put the client first. Full stop. 
Our Marketing Consultants will never sell a client something they don’t need, even if that means Uptick doesn’t make a sale. Instead of making a big sell that helps us and hurts our clients, we’d rather do something that will help both of us be successful for years to come. We want to partner with our clients, not sell to them. 
Ready to find out more about how we provide our clients with proven ways to grow their business? Get in touch today, and you’ll get to meet one of our amazing Marketing Consultants for yourself.

About Uptick

Uptick Marketing is a digital marketing agency based in Birmingham, AL. We provide a variety of digital marketing services (30+ services à la carte) to our clients, including search engine optimization (SEO), content marketing, digital advertising, graphic design, video production, and more. We work with business owners, marketing directors, and other key stakeholders every day—and we believe in results-driven strategies that work to grow your business.

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