Last year, we covered the 12 Days of Online Marketing with the Uptick Team sharing details about the key components of digital marketing. We have decided to continue this tradition with Uptick’s 12 Days of Online Marketing (2016).
From December 13 until Christmas, we will highlight current trends for successfully marketing your business online, paying close attention to what is on the horizon for 2017. Below is a quick look at what’s to come as we kick off the Christmas season.
Day #1: Search Engine Optimization
An effective and ongoing search engine optimization strategy is essential for any business. Stay tuned as we cover everything from what’s new with SEO to the future of search engine optimization.
Day #2: Local Search Engine Optimization
Local SEO helps your business build trust with search engines while also better reaching your local customers when they are searching for your products or services. Find out why local SEO matters and see our predictions for 2017.
Day #3: Pay-Per-Click Advertising
Pay-per-click advertising is a great way to get immediate traffic to your website. When combined with custom landing pages, your ability to convert those visitors into paying customers significantly increases. The key is an intentional strategy and expert management.
Day #4: Automated Email Marketing / Drip Campaigns
What is automated email marketing and how can drip campaigns help nurture potential customers through the buying cycle? Get the answer to this question and learn about the future of lead nurturing campaigns in the 4th Day of Online Marketing blog!
Day #5: Social Media Marketing Return-On-Investment (ROI)
Social media is great, but many businesses are striving to go beyond reach and impressions to determine more tangible return-on-investment for their social strategies. Dive deeper into how you can better measure success with your social media initiatives.
Day #6: Content Marketing
With powerful and intentional content marketing, your business can better educate your target market, allowing you to build trust along the way. This trust turns into paying customers! Check out what’s on the horizon for content marketing in 2017 in our Day 6 of Online Marketing blog.
Day #7: Online Ad Retargeting
Online ad retargeting keeps your business in front of potential customers until they are ready to buy. During the 7th Day of Online Marketing you will learn more about ad retargeting options for our business in 2017!
Day #8: Email Marketing
Email marketing remains one of the most effective online marketing initiatives for businesses looking to not only stay in touch with current customers, but also better reach and educate prospects. Find out how you can improve your email marketing campaigns in the 8th Day of Online Marketing blog.
Day #9: Digital Consulting
Do you need a digital marketing consultant? Unless you have an experienced and skilled online marketing expert on staff, the answer is likely a resounding “yes!” Learn how you can better measure success and improve your overall online strategy with a digital marketing consultant.
Day #10: Video Marketing
Video marketing allows your business to multiply all other online marketing initiatives in a powerful medium that allows for creative storytelling and better education of both current and potential customers. Find out how video marketing is evolving and how it can help your business grow!
Day #11: Social Media Trends
What are the current social media marketing trends for businesses that will likely carry over into 2017? We cover everything from live videos to social media messaging in our 11th Day of Online Marketing blog!
Day #12: Analytics and Reporting
Stay tuned over the next 12 days as we cover key aspects of digital marketing that you need to know for 2017 to help take your business to the next level and grow your organization’s bottom line!
Start Planning for 2017 Today!
Learn how your business can partner with Uptick Marketing in 2017 to grow through intentional, strategic online marketing strategies that are designed to guide potential customers through the buying process.
Contact us today to schedule a meeting with one of our expert marketing consultants!
