We Believe in Our Amazing People

Uptick Marketing has an incredible team of passionate, hardworking individuals who truly care about one another and succeeding for our clients. Check out our culture page to learn more about working at Uptick.

If we have an open position, it will be listed below.


SEO Specialist 

Fulltime 

Reports to: SEO Manager

Compensation: Negotiable Based on Experience

Company Culture

We believe that culture is rooted in people. When our company is made up of a team that believes in the power of hard work, continual improvement, and camaraderie, then the company as a whole will thrive—and so will the people within our walls. Our culture will only ever be as great as the team we build around us, and that means we only hire great people.  We’ve won Best Places to Work this year and three other times!

Job Description

Uptick is looking for an SEO specialist who is driven by excellence and believes in the pursuit of delivering the best results for our clients. This role will be a key part of managing client SEO deliverables. The ideal candidate will be responsible for managing their clients and tasks while always pursuing continuing education and opportunities for self-improvement.

Prior experience in SEO is not required but is a plus. We are looking for someone who is familiar with SEO and can execute tasks based on training and guidance provided by the SEO Manager at Uptick Marketing.

Job Responsibilities:

  • Reviewing and analyzing client sites for areas that can be improved and optimized
  • Tracking organic KPIs such as conversion activities, keyword rankings, and relevant data from Google Analytics
  • Writing powerful metadata that will convert users
  • Completing content briefs/research
  • Performing keyword research to improve clients’ websites
  • Analyzing content on a client’s website and giving suggestions for improvement
  • Staying updated on SEO trends through continuing education
  • Performing competitive website audits
  • Other duties as assigned

Key Job Requirements:

  • Outstanding ability to think creatively and strategically
  • Ability to identify and resolve problems
  • Excellent verbal and written communication
  • Ability to work on a team and independently
  • Strong organizational, time management, and analytical skills
  • Ability to adhere to Uptick’s company values
  • Familiarity with Google Analytics, Google Search Console, and SEO tools (not required, but nice to have)

The Benefits

  • Remote-friendly work environment (Must be able to commute 3 days per week)
  • Flexible work hours
  • Generous PTO
  • Health Insurance
  • Vision Insurance
  • Dental Insurance

Ready to Apply? Great!

Send the following to careers@uptickmarketing.com (applications that do not contain all of these items will be discarded):

  • Resume and a link to your LinkedIn Profile
  • Include the word ‘hot sauce’

Digital Advertising Specialist

Some Experience Preferred / Full Time

On-Site Required

Reports to: Digital Advertising Manager

The Digital Advertising Specialist will fulfill Uptick’s customer-first, growth-oriented mission statement by focusing on helping businesses optimize their online advertising strategies. This person must be detail-oriented and strategic, demonstrate good time management skills, and work well with a team. Mastery of these skills will be important in order to launch advertising campaigns on time, stay on top of budgets, and work with Marketing Consultants (MCs) to manage ongoing client accounts.  

Responsibilities and Duties:

  • Forecast search volume and preliminary keyword research (work with sales team to recommend advertising strategy for sales pitches & ensure that the entire advertising plan is tailored to different steps in the sales funnel)
  • Attend client kickoff meetings
  • Understand clients’ unique business goals
  • Help define advertising success (KPIs)
  • Set and attend weekly strategy meetings with MCs to decide on action items to manage client accounts
  • Work with AR to review unpaid accounts
  • Crosstrain other Uptick employees to create department stability 
  • Manage the Pay Per Click (PPC) process:
    • Obtain or create Google Ads account
    • Conduct keyword research
    • Strategize campaigns and ad groups
    • Write creative ads, or delegate to be written
    • Plan & implement conversion tracking strategy
    • Set up call tracking numbers
    • Launch in a timely manner and follow up
    • Weekly maintenance of accounts
  • Manage the Behavioral advertising process:
    • Build audience based on customer’s interests, search keywords, browsing habits, and the sites they visit
    • Understand what conversions are valuable
    • Set up call tracking
    • Ensure successful campaign launch – budget, start date, location, specific geotargeting addresses, landing page, conversions, ads
    • Work with MC to monitor campaigns
  • Manage the Retargeting (Facebook and Web) process:
    • Follow process to set up campaign, which includes discussions with PM, MC, and Graphic Designer
    • Setup audience tracking pixel
    • Determine budget, location targeted, landing page, trigger pages being retargeted (entire site or only a few)
    • Set up conversions and call tracking
    • Launch successfully
    • Maintain/tweak accounts with MCs
  • Manage the Social Media advertising process:
    • Follow process to set up campaign, which includes discussions with PM, MC, and Graphic Designer
    • Add Facebook Pixel to client’s website
    • Build audience based on customer’s interests and demographics
    • Understand what conversions are valuable
    • Setup Conversion tracking
    • Set up call tracking
    • Ensure successful campaign launch – budget, start date, location, specific geotargeting addresses, landing page, conversions, ads
    • Communicate with the platform representatives
    • Work with MC to monitor campaigns

Preferred Qualifications: 

  • Previous experience in digital advertising, preferably with an agency or similar
  • Certifications: Google Ads Certified, as well as proficiency in Google Analytics, Retargeting platforms, Facebook Business Manager, Google Tag Manager and other industry tools (such as call tracking)
  • Outstanding ability to think creatively and strategically
  • Ability to identify and resolve problems
  • Excellent verbal and written communication
  • Ability to work on a team and independently
  • Strong organizational, time management, and analytical skills
  • Ability to adhere to Uptick’s company values

Ready to Apply? Great!

Send the following to careers@uptickmarketing.com (applications that do not contain all of these items will be discarded):

  • Resume
  • Cover letter
  • Your Myers-Briggs type and your Enneagram type (if you don’t know them, you can take the Myers-Briggs here and the Enneagram here)—we don’t use this information to put you in a box, but rather we use it to get an idea of how you function and what drives you