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audio advertising

Audio Is Booming. Here’s How Audio Advertising Is Poised to Grow Even More.

March 3, 2022

Audio advertising is in a comfy position to continue its pattern of growth over the next few years. Like (almost) all things in life, the pandemic changed the advertising industry. […]

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google my business insights

How to Understand Google Business Profile Insights

February 6, 2022

When you post your business listing on Google Business Profile, you receive access to Insights, which is loaded with useful information you can use to improve your reach with customers. […]

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marketing resolutions

5 Marketing Resolutions to Have for 2022

January 4, 2022

Goodbye 2021—and hello 2022! When you’re thinking about your New Year’s resolutions, you may want to think outside just hitting the gym, reading more books, or kicking that Oreo bedtime […]

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Marketing Strategy

Employing Staff in Your Marketing Strategy: Why It’s Important & How to Do It

November 4, 2021

You may be leaving one of the most valuable tools in your marketing strategy toolbox unused: your employees. Yes, the people who know your business the best and know just […]

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instagram reels

Instagram Reels: Benefits for Boosting Marketing

August 10, 2021

Instagram is known best as a photo-sharing social media platform, but the app has branched out with some significant updates over the past few years.  The most recent Instagram update […]

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brand identity

Building a Strong Brand Identity

August 5, 2021

A brand identity is more than just branding. It doesn’t just come together once you have a color palette picked out or a font chosen. Brand identity isn’t even just […]

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advertising graphics

What Makes for Eye-Catching Advertising Graphics

August 3, 2021

Think about your attention span for a second. What would you say its length is on any given day? If we’re honest, probably not long at all. In fact, research […]

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geotargeting

What Is Geotargeting & Why Is It Important?

July 1, 2021

Do you ever feel like you could do more for your business, but you don’t even know where to start? That feeling is completely normal! There are many different tools, […]

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behavioral advertising

Behavioral Advertising: What Is It & How Does It Work?

June 3, 2021

Advertising has changed a lot over the years, and honestly, it’s pretty complicated now. There are so many possibilities and opportunities to reach your target audience—but with more options come […]

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nonprofit marketing

Tips to Boost Your Organization’s Nonprofit Marketing

April 6, 2021

Many nonprofits wonder if they’re really getting their name out there, if they’re reaching the right people, and if their marketing is actually working. You know the good you do—and […]

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sales performance

Innovative Tech Uses to Boost Your Sales Performance

February 4, 2021

Sales. It’s literally the lifeblood of a company, which is why performance is so critical. More sales means more growth, which means more profitability—a precursor to even more growth. A […]

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podcast

6 Questions to Ask Yourself Before Starting a Podcast

August 6, 2020

If you’re thinking about starting a podcast, we don’t have to tell you that you aren’t alone—the podcast market is absolutely booming, with an impressive 55% of consumers tuning in […]

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