If you feel like an outsider to the SEO world, keeping up with Google’s seemingly daily changes surely feels like a challenge. But we’re here to break it down for […]

There’s been a dramatic shift in the way Google evaluates and ranks local businesses, and Uptick is ahead of the game in adapting to these changes. In the past, maintaining […]

A rebrand is oftentimes years in the making, whether we realize it or not. A company, if they’re doing things right, is always growing. Eventually they reach a point where […]

March 13th was a dark day in the world of social media. For what felt like ages, social media influencers, marketing professionals, and casual social media observers held their collective […]

When it comes to marketing—even just digital marketing—there are a myriad of different options available out there. Depending on your company’s goals, personality, audience and other factors, what kind of […]

  While still in existence, television ads, direct mail, radio and the like just aren’t as effective as digital marketing. Think of it this way: we’ve all heard that saying […]

2019 came in with a flash of fireworks and the promise of bettering ourselves, and that promise doesn’t only apply to us as individuals. Many entrepreneurs and business leaders also […]

Instagram has firmly established itself as a social media powerhouse, and the platform continues to gain large numbers of new users on a consistent basis. As the app continues to […]

When I’m meeting with a prospective client, they typically have a few things they want to know as part of their research process. I love getting to answer their questions […]