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Google’s New Advertiser Verification Requirement: Everything You Need to Know

May 15, 2020

It can be hard to keep up with all of the changes Google announces, but if you have an active Google Ads account, pay attention: This one comes with action […]

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How AI Can Make Paid Advertising Better

March 5, 2019

Artificial intelligence used to be a thing of nightmares, a poster child of technology’s dark potential. But as AI improves, we are actually seeing way more benefit than danger, and […]

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pay-per-click advertising agency

5 Things to Look for When Hiring a Pay-Per-Click Advertising Agency

November 8, 2018

  Looking for a reputable Pay-Per-Click advertising agency? It can be tough to know where to start! Fortunately, Uptick is here for you. Let’s take a look at five tips […]

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The 3rd Day of Online Marketing: Pay-Per-Click

December 15, 2016

There’s some exciting news in the world of PPC! (That’s Pay-Per-Click, if you weren’t sure.) New PPC ads are going live in January with a new structure called expanded ads. […]

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Google Changes Search Engine Marketing Results

February 24, 2016

Until recently, when you searched for something on Google, you likely saw three ads on top followed by organic search results. There were also ads on the right side of […]

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The 7th Day of Marketing: Pay-Per-Click Advertising

December 10, 2015

These days, people search for everything. Whenever someone is looking for a product, a service, or information, they most often turn to the Internet – which mainly means Google. Because […]

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online marketing

A New Form of Digital Advertising: Gmail Sponsored Promotions

September 22, 2015

Digital advertising offers some of the best opportunities for high conversions and impressions for a low investment. In other words, it offers some of the best ROI potential out of […]

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3 Reasons to Work with a Google Partner Certified Agency

May 5, 2015

Many marketing and advertising agencies offer pay-per-click (PPC) advertising as one of their many services to help drive people to your business. While Google Adwords is a great way to […]

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Google Adwords: Improving Your Quality Score

April 22, 2015

You likely think of Adwords (Google pay-per-click platform) as a way to blast out a message in hopes that someone will click on your ad. However, a lot more goes […]

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Getting More Traffic to Your Website | Online Advertising

February 11, 2015

Having a website is great – it really is – but the big question is, does it have enough traffic? After all, a website without traffic is like a billboard […]

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