Online advertising is big. How big? It’s estimated that over the next two years, more money will be spent on digital advertising than television advertising – for the first time […]

Behavioral retargeting, which is a version of “retargeting” or “remarketing,” is an online advertising method that allows you to target individuals based on the websites they visit (this tactic is […]

We’ve talked before about content marketing myths – those rumors you always hear about content marketing that aren’t necessarily true. Well, the same thing happens with Google AdWords! People think […]

You remember the Foursquare craze from a few years back? Well, people may very well make it a habit to check in at businesses again in the near future as […]

When it comes to any business, seeing a return on investment (ROI) for your marketing and advertising efforts is essential. Although many digital agencies will firmly recommend that you abandon […]

  Lately, we have been doing a lot of Facebook ads for our clients ranging from real estate agents to law firms. Why? Because these ads are not only incredibly […]