We’re going to start this off with a very compelling statistic: The average person spends 16 hours per week watching videos online. Need another one? 84% of consumers say that […]

If you’ve been on Instagram recently, you’ve no doubt noticed the new little Reels icon—but what is that? Basically, it’s a new way to record 15-second clips set to music. […]

There’s this strange myth out there that social media is killing retail. But, in reality, retailers have a lot to gain from social media marketing; it’s actually encouraging the retail […]

If you’re scrolling on Instagram these days, you’ve probably noticed the social media platform starting to roll out content in long-video formats, also known as IGTV. While YouTube was first […]

The “swipe up” feature on Instagram is a great way to up your social media presence—it allows for a whole new method of increasing engagement with your stories, which will […]

You’ve probably run into this issue before: Your team’s designer comes up with a visually appealing graphic—dare we say, interesting? You post it on Instagram at the same time you […]

Content marketing, as you know, is king, surpassing many other marketing strategies by a long shot. And that’s why you probably spend many hours curating and refining what seems like […]

Facebook Live might sound intimidating—I mean it’s live, for crying out loud. Thankfully, we’ve got all the tips you need before, during, and after your Facebook Live broadcast to make […]

Facebook Business Manager—What Is It? You can probably guess by the name alone that Facebook Business Manager is a tool for businesses’ social platforms, specifically Facebook and Instagram (Facebook owns […]

Every social media platform out there demands something different from you—sometimes it can be hard to tell what each one is asking for at a given time. Just like Instagram, […]

If you’re B2B, it’s about time you sorted out your LinkedIn lead generation strategy. 45% of B2B marketers have already won customers through LinkedIn—and the platform generates nearly 300% more […]