What Is Geo-Targeting?

Geo-targeting, also known as geo-fencing, allows you to directly reach your target market based on their location. We take an address and target anyone who comes into contact with a specified radius around that location.

Know the brick-and-mortars your ideal customers visit? Get your ads in front of them. Want to target the customers of your competitors? Follow them around online after they visit another business or store. Going to a trade show or conference? Put your ads in front of attendees.

If you know where your customers are offline, we can target them online.

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Who Needs Geo-Targeting?

Geo-targeting is ideal for events, trade shows, and conferences. Location-based targeting also works great for any business that either desires foot traffic or has a target market that frequently visits specific places before coming to your location. From auto dealerships and retail stores to insurance agents, event venues, and political candidates, geo-targeting can quickly put your business right in front of your target market.

Additional Digital Advertising Services

Google PPC

Pay-per-click advertising puts your business ads at the top of search results, allowing you to better reach your target market.

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Behavioral Advertising

Take your business to the next level with behavioral advertising – reaching your target market like never before.

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Website Retargeting

Keep your brand in front of your target market until they are ready to make a buying decision.

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Offices in Birmingham, Alabama and Ann Arbor, Michigan

We create and execute custom SEO strategies for a variety of businesses locally, regionally, nationally, and globally. Reach out today and let’s start a conversation.

Hear From Our Clients

  • Uptick is constantly on the forefront of new ideas and ways to reach our audience members and potential clients, which provides us with continued opportunities to grow and expand our brand.
    – Ashley Doyal, VP of Sales and Marketing at ProcessBarron
  • There is no way we would have ever had the expertise or resources to do this on our own! Our traffic on our website increased substantially and our day-to-day fundraising increased so much that it was hard to keep up with all the thank yous that had to go out the door!
    – Lindy Cleveland, Executive Director of UnlessU
  • Uptick Marketing is phenomenal at what they do and are able to do it at a cost that makes sense for a small business.
    – Meredith Jones, Owner of Jones-Warren

Get Started Today

When it comes to a solid optimization strategy, there’s no time like the present. Reach out to us today and let’s start building an online presence that will pay off for years to come.

FAQ

  • Do you have marketing packages?

    We offer more than 30 a la carte digital marketing services, and because each of our clients has unique budgets, time frames, goals, and expectations, we create a completely customized strategy for each client.

  • How much does it cost to work with you?

    Since we don’t have packages, each plan has a custom price range based on a variety of factors.

  • What is the first step to engage with Uptick?

    Whenever someone reaches out to us, the first step is to have a Fact-Finding Meeting. The goal of this meeting is for you to tell us about your business, and for us to listen. During this meeting, we don’t try to sell anything. We are there simply to learn. Afterwards, if we are a good fit for each other, we will schedule a follow-up meeting to discuss services that may be effective for your business.

  • Do you work with people in (blank) industry?

    We work with every industry. Industry-specific knowledge is not the most important piece of marketing. You are an expert in your industry, and we are experts in digital marketing. We team up with you to use your industry knowledge along with our marketing expertise to reach your exact audience.

  • How do you track results?

    One of our main tools is Google Analytics. We also have several tools that allow us to track everything from impressions to conversions to website visits to actual purchases. Finally, we talk with you once per week and sit down with you once per month to review all the information, then make decisions based on data.