Your Target Audience Is Searching for What You Offer
Did you know that an incredible 87% of shoppers begin their search for a product or service online?
This may not surprise you; after all, most of us run straight to Google when we’re looking for something we need. But when it comes to your business, that statistic is crucial because some of those people are searching for the product or service that your business offers.
The question is, are they finding you? Or are they finding your competitors instead?
It’s painful to lose customers who are ready to buy, but it doesn’t have to be that way. You can work with a digital marketing agency who understands competitive markets and can build a robust advertising campaign that gets results for your business.
A professional digital advertising strategy helps you get in front of your audience when they’re ready to buy—and that can make a huge impact on your business success.
Tired of the Uncertainty That Comes with Digital Marketing?
Creating an ad campaign sounds simple enough: Write some text, design a nice graphic, load the whole thing into Google or Facebook, and watch the sales roll in!
If only it were that easy.
In reality, running a paid ads campaign (like what used to be known as Google Adwords, for example) is much more complicated than it appears—and it helps if you’re a Google Partner, which most small businesses aren’t. If you don’t have the right level of advertising expertise, you could easily flush thousands of dollars down the toilet with zero return on investment. Most business owners can’t afford to play around with that kind of cash.
The good news is, you can see tangible results from your advertising efforts—you just need to work with a marketing agency that will design a custom digital marketing strategy with your business needs in mind.
Get StartedWhich Advertising Problem Are You Trying to Solve?
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I need more traffic to my website—now.
PPC (Pay-Per-Click) advertising gets your business in front of people when they are actively searching for your product or service by placing a text ad in the search results. And, as you probably figured out, you only pay when someone clicks.
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I want to introduce myself to the right audience.
Behavioral advertising puts your message in front of people who are likely to be interested in what you have to offer based on their online behaviors, such as the websites they visit or the terms they enter into search engines.
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I want to stay in front of people who visit my website.
Retargeting keeps your business top-of-mind by continuing to show your ads to people who visited your website but left without becoming new customers. As they surf the web, your ads will follow them around—which makes it pretty hard for them to forget about you.
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I want to reach my audience on social media.
Social media advertising identifies your audience on Facebook, Instagram, TikTok, and other platforms, and shows your ads in their feed or stories. If you have a solid email list, we can use that to build a look-alike audience and find even more prospects.
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I want to advertise to people in a specific location or at a certain event.
Geotargeting allows you to drop a digital pin on any location and advertise to people within the radius you choose for a specified period of time. Whether you want to target a zip code or advertise to everyone at a conference, geotargeting gives you hyper focused location targeting.
Work with a Digital Advertising Agency You Can Trust
When it comes to marketing agencies in Birmingham and beyond, you want a creative team you can count on to create tailored strategies, perform detailed keyword research, and conduct a thorough market analysis—all with your unique marketing goals in mind.
Uptick Marketing is a digital marketing agency in Birmingham, AL. We specialize in a variety of digital marketing services, including search engine optimization, social media management, email marketing, web development, logo design, content marketing, and—of course—digital advertising.
We’ve been helping businesses drive traffic to their websites since 2014, and we get measurable results that our clients actually see—as in, we show them the data. All of it. Because we believe that if we’re going to partner with you on your digital marketing plan, then you need to know what’s going on.
Additionally, we’re a Google Premier Partner, which means we’re in the top 3% of participating Google advertisers when it comes to client growth and retention, product diversification, and annual ad spend.
There are a lot of digital marketing companies out there, but most of them don’t drive traffic the way we do. If you’re looking for a full-service creative agency in Birmingham, Alabama, and beyond, choose wisely. Choose Uptick.
Meet Our Team
Get Digital Advertising That Works in 3 Simple Steps
Step 1:
Reach Out to Us
Drop us a line by using the form above, or give us a call at (205) 871-2446. We’ll set up a time to meet with you, hear about your business strategies, and answer your questions.
Step 2:
Review Your Tailored Plan
After we talk with you, we’ll put together a custom digital strategy based on your goals, needs, and current marketing efforts. Then, we’ll walk you through it step by step.
Step 3:
Get More Leads
When you work with a digital agency like Uptick, you’re getting a team of advertising experts who know internet marketing inside and out—and you’ll have measurable results to prove it.
Digital Advertising Agency—Birmingham, AL
As a digital marketing company in the Magic City, many of our clients are local—but we also work with businesses on a regional, national, and global level.
If you’re in the area, we’d love to meet in person and hear about what you’re looking for. If you’re not local, we can easily set up a virtual meeting and get to know you that way—although we’d love to say hello in real life next time you’re passing through!
Call Now!Hear From Our Clients
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Uptick is constantly on the forefront of new ideas and ways to reach our audience members and potential clients, which provides us with continued opportunities to grow and expand our brand.
– Ashley Doyal, VP of Sales and Marketing at ProcessBarron -
There is no way we would have ever had the expertise or resources to do this on our own! Our traffic on our website increased substantially and our day-to-day fundraising increased so much that it was hard to keep up with all the thank yous that had to go out the door!
– Lindy Cleveland, Executive Director of UnlessU -
Uptick Marketing is phenomenal at what they do and are able to do it at a cost that makes sense for a small business.
– Meredith Jones, Owner of Jones-Warren
It’s Time for Digital Marketing Services That Work
We know digital marketing can feel overwhelming, especially if you’re accustomed to traditional marketing and media planning. Additionally, you may have been burned in the past by digital marketing agencies who took your money and gave you poor results (or no results at all), and it can be hard to sign up for digital marketing services again after that.
Fortunately, you don’t have to handle it by yourself. Our team of Birmingham digital marketing experts is here to guide your business to advertising success, one click at a time—with full transparency and plain-speak language that helps you stay in the loop.
While some digital marketing agencies actually make marketing feel harder, Uptick is committed to giving you the easiest, most enjoyable experience possible so that you can focus on your business while we drive leads to your website.
Whether you’re in the market for website development, social media marketing, search engine optimization, digital advertising, or one of the other many services we offer, we’re ready to listen and offer our expertise.
Reach out to us today and let’s start a conversation.
Get StartedAdditional Digital Marketing Services
Google PPC
Pay-per-click advertising puts your business ads at the top of search results, allowing you to better reach your target market.
Learn More
Behavioral Advertising
Take your business to the next level with behavioral advertising – reaching your target market like never before.
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Geo Targeting
Drop pins on a map and target everyone in that location – putting your business in front of your target market.
Learn More