MUM’s the Word: Spilling the Beans on MUM, Google’s Latest Algorithm Update

MUM’s the word—and now the next algorithm Google has in store. MUM, or Multitask Unified Model, is Google’s successor to BERT, which stands for Bidirectional Encoder Representations from Transformers. When BERT was unveiled, it offered cutting-edge search, identifying the full context of a phrase or searched word by checking the words that came before and…
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