What is Responsive Website Design?
In today’s mobile society, over 60% of Internet usage in the United States is from mobile devices. A responsive website means your website design scales to fit the device in which it is being viewed. Basically, your website is “responding” depending on the device, meaning it will look great on everything from a television all the way down to an iPhone.
For example, a page that is designed for desktop screens will have several problems when viewed on a much-smaller screen, including font that is difficult to read, buttons and links that are hard to click, and images that look distorted. Responsive design allows for a versatile layout that adapts to the device.
The result is a much better user experience, which helps keep potential customers on your website – right where you want them.
Why a Responsive Website is Essential
In addition to user experience, search engines favor responsive website design. Therefore, failing to have a responsive website ultimately decreases your search rankings. Due to the high number of mobile devices on the market, this requirement is definitely here to stay.
Below is a brief list of why responsive website design is essential for your business:
- Better user experience
- Increase in search rankings
- Higher conversion rates for mobile visitors
- Faster load times (keeps people from immediately leaving your mobile site)
Your target market is using their mobile devices to search for your products and services online. Ensure your website is designed in a manner that helps turn those visitors into paying customers, instead of sending them toward your competition.
Improve Your Business’s Mobile Presence
Uptick Marketing has an online review tracking and curation platform that pulls in reviews from review sites. Our platform also notifies you each time there is a new review for your business, provides a link for replying, and streamlines review requests.rnrnLearn how you can save time with online review tracking and curation, all while improving your business’s online presence and reputation.
Additional SEO Services
Search Engine Optimization (SEO)
Help customers find you online through search results on Google, Yahoo, and Bing. Rank higher in search results with comprehensive strategies designed to achieve and maintain better search visibility.Learn More
Local SEO is essential for helping your business to appear in local search results, allowing you to reach your target market.Learn More
Grow your business’s online reputation with an efficient review tracking and curation dashboard.Learn More
Latest Blog Posts
When it comes to digital marketing for your business, there are a few must-haves…
Google has updated their quality rater guidelines for web pages. Here’s what changes to…